Music PR Rates and Info - Independent Music Promotions

Quality Music PR for “Music with Depth” Worldwide

We advocate for independent musicians and labels, working with ‘music with depth’ of all genres. Visionary artwork for I.M.P by soulfire.design.

Independent Music Promotions (est 2011) is the original and only “guaranteed” Music PR & Music Promotion company. Although we are selective, if we work with you, you will get heavily written about, shared and playlisted.

This results-based approach makes us highly regarded in today’s industry climate and highly commended by our clients. Our campaigns are the best available in music PR and music promotion today. We are recognized as one of the ’10 Best Indie Music Promotion Services That Are Worth It’ by Two Story Melody. Read their recent interview with our CEO Stephen James Moore. We were also recently included in the ‘Top PR Agencies in Vancouver’ list by Prowly.com and the ‘Best Music Promotion Services of 2023‘ list by Middermusic.com.

“I like these guys because they focus on “music with depth” – a concept that’s near and dear to my own heart. James is a good dude who also happens to be an expert at music promotion and PR – he’s promoted tons of artists from around the globe, he has an incredibly deep network of contacts across a wide variety of genre niches, and he’s written a critically-acclaimed book on music promotion called Your Band Is a Virus.” – Jon Anderson, Two Story Melody

I.M.P was founded by Stephen James Moore, author of the bestselling “Your Band Is A Virus” music marketing book series. Renowned author and music historian Alan Cross recommended “Your Band Is A Virus” on his music blog, and the book was recently listed as among the top 5 Music Business books by Now Entertainment Magazine. The Velvet Shadow has rated it as among the 8 best music marketing guides available today. It’s also been made available in the Harvard Book Store.

We work with “music with depth”. Our mission musically is to “be the change you’d like to see in the world.” Our contacts know this and expect great music from us.

Our services are practical and SEO-focused. In each campaign we guarantee a range of published music reviews, interviews, radio adds, music podcast features, shout outs, social shares and streaming playlists. We represent our clients with an art-first mentality and love curating bold new music! Submit your music for consideration today and find out why we are consistently recommended as among the best Music PR companies in the world.

“Permanent write ups from relevant sources, to me, is at the core of what I do…it’s worked for me, my business/brand/book, etc. Guest posts or interviews I did with music business blogs years ago (2011 – 2012) are often the reason artists find me and approach me today. I build your online authority with the long-term in mind.” – Stephen James Moore

I.M.P’s music marketing ethos has been published in many of the most prestigious music industry outlets. Read about our founder’s marketing philosophy in major publications like ASCAP, Dotted Music, Sonicbids, The Huffington Post, Bandzoogle, Onstage Magazine, Louder Than War, Omari MC, Music Industry How To and Performer Magazine. Independent Music Promotions has been awarded Most Innovative Music PR Marketing Firm, 2020 – Canada by Corporate Vision Magazine.

Our Independent Music Promotions blog, where we heavily promote our clients as well as curate the best new music, was rated #5 in Feedspot’s Best Independent Music Blogs of 2023.

Whether you’re releasing an album, EP, single, video, or a series of releases, our personalized, practical music promotion campaigns are ideal for amplifying your message.

“The ultimate goal and intention of Moore, is to save independent musicians years of wasted time, through what has worked for him through trial and error. His clients, and there are many, all enjoy the benefit of his knowledge”. – The Huffington Post

I.M.P takes a practical, SEO-focused approach to promoting your music.

Our Process:

Our approach is practical and multi-faceted. We use targeted marketing to drive new listeners directly to your music on Spotify, Youtube, etc. This is to help raise your SEO long-term as well as boost your presence short-term. The higher the package, the more the results and media response, because it means we can do more manual, niche pitching of your music as well as more paid marketing ( a substantial amount of what we receive goes directly back into advertising, pitching, placing and supporting your music).

We have an EPK plus news release created, reaching out to the music media along with a selection of indie radio and podcasts requesting mentions, news posts, reviews, interviews, shares, playlist adds, whatever type of support is most convenient for their format.

As opposed to the many pop-up services offering primarily Spotify streams, I.M.P offers real, comprehensive music promotion leading to actual permanent write-ups and relevant coverage of your music. Temporary playlists and botted streaming services are a detriment to artists everywhere. Even Spotify’s algorithm scours Google for any genuine mentions, reviews or embeds of your music. This is why our practical, SEO-focused approach is so important now more than ever.

Also, we connect with our industry partners after getting to know your music, specifically engaging the ones we feel will be most helpful in raising your presence, or bloggers/reviewers who we think will ‘get’ your music. Everything is personalized down to subgenres, themes, niches and location.

To help support everything else, we hype, share, hashtag etc you throughout our socials during the campaign. We add you strategically to our own playlists on all networks.

Submit your “music with depth” for music PR consideration today.

$ 725

One Time Fee

An introductory sampler package ideal for artists who would like to generate some initial reviews/write ups for their single or album.
This campaign is intended as a 2 week sample of our process. No advertising is included.
We share you on our socials, our official website, Pinterest, Flipboard, Feedspot, etc.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

$ 7495

One Time Fee

This is the most comprehensive of our normal campaign types, featuring the most potent balance between high amounts of press/blog coverage (reviews, interviews, news features), strategic sponsored news posts, SEO work/link building, wider scale, niche playlist pitching, paid network music submissions, news distribution, targeted advertising and more. Ultimately, the end result is a higher amount of coverage on all fronts (music magazines, blogs, radio, podcasts, streaming playlists, online curators and socials).
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

BEST VALUE

$ 49995

One Time Fee

This is a very specific strategy that entails sponsored news posts to promote your brand and music in the most potent way possible - major news outlets out of range to most with exclusive sponsored post deals. Many of these outlets do not tend to consider news stories from the public or from PR pitches. Ideal for serious artists who want the maximum amount of major press placements in outlets such as Billboard, OK! Magazine, E! News, USA Today, SF Weekly, Broadway World, EDM.com, Miami Herald, Consequence of Sound, Bust Magazine, Dancing Astronaut, Men's Journal, Maxim, Breakfast Club, Women's World, In Touch Weekly and many other options. This package guarantees a Billboard placement. Also, we not only heavily advertise your Spotify ourselves. We team up with several trusted partners to ensure the most organic growth possible.
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

BEST VALUE

$ 1295

One Time Fee

A 4 week version of the introductory sampler package deal for artists who would like to generate relevant reviews/write ups for their single or album.
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We share you on our socials, our official website, Pinterest, Flipboard, Feedspot, etc.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

$ 9995

One Time Fee

This is the most comprehensive of our normal campaign types, featuring the most potent balance between high amounts of press/blog coverage (reviews, interviews, news features), strategic sponsored news posts, SEO work/link building, wider scale, niche playlist pitching, paid network music submissions, news distribution, targeted advertising and more. Ultimately, the end result is a higher amount of coverage on all fronts (music magazines, blogs, radio, podcasts, streaming playlists, online curators and socials).
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

BEST VALUE

$ 2295

One Time Fee

This is a more comprehensive promotion, considered a campaign as opposed to an introductory package. deal for artists who would like to generate more + relevant reviews/write ups for their single or album as well as playlisting, radio/podcasts, social shout outs and more.
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

$ 24995

One Time Fee

This is a very specific strategy that entails sponsored news posts to promote your brand and music in the most potent way possible - major news outlets out of range to most with exclusive sponsored post deals. Many of these outlets do not tend to consider news stories from the public or from PR pitches. Ideal for serious artists who want the maximum amount of major press placements in outlets such as Billboard, OK! Magazine, E! News, USA Today, SF Weekly, Broadway World, EDM.com, Miami Herald, Consequence of Sound, Bust Magazine, Dancing Astronaut, Men's Journal, Maxim, Breakfast Club, Women's World, In Touch Weekly and many other options.
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

BEST VALUE

$ 2895

One Time Fee

This is the most comprehensive of our normal campaign types, featuring the most potent balance between high amounts of press/blog coverage (reviews, interviews, news features), strategic sponsored news posts, SEO work/link building, wider scale, niche playlist pitching, paid network music submissions, news distribution, targeted advertising and more. Ultimately, the end result is a higher amount of coverage on all fronts (music magazines, blogs, radio, podcasts, streaming playlists, online curators and socials).
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

POPULAR

$ 39995

One Time Fee

This is a very specific strategy that entails sponsored news posts to promote your brand and music in the most potent way possible - major news outlets out of range to most with exclusive sponsored post deals. Many of these outlets do not tend to consider news stories from the public or from PR pitches. Ideal for serious artists who want the maximum amount of major press placements in outlets such as Billboard, OK! Magazine, E! News, USA Today, SF Weekly, Broadway World, EDM.com, Miami Herald, Consequence of Sound, Bust Magazine, Dancing Astronaut, Men's Journal, Maxim, Breakfast Club, Women's World, In Touch Weekly and many other options. This package guarantees a Billboard placement.
Our approach is practical and multi-faceted. We create conversations about your music with a combination of targeted advertising, social media sharing, blog outreach, sponsored news posts, playlist pitching and social bookmarking.
We create a media pitch/EPK based on the materials you provide. We use this EPK to pitch and secure press coverage, playlist adds, mentions and social shares.
We use a professional Haulix music industry software to professionally deliver your watermarked music and materials to our contacts.
I.M.P CEO James Moore oversees every campaign.
Receive bi-weekly email updates from our team (Often we're in touch more frequently than this with good news.)

BEST VALUE

Maximize your campaign with these powerful add-on services.

Have I.M.P pitch your music to Musosoup's curators.

Single Month

$750

Musosoup is a legitimate way to greatly expand your reach. We have a great relationship with them and their curators. Let I.M.P gain you extensive additional blog coverage, social media shares, streaming playlists and more.

Have I.M.P pitch your music to Submithub's curators.

Single Month

$750

Submithub is another legitimate way to greatly expand your reach. We have a great relationship with them and their curators. Let I.M.P gain you extensive additional blog coverage, social media shares, streaming playlists and more.

Have I.M.P run extra targeted advertisements leading to your priority links.

Single Month

$750 +

I.M.P can run highly targeted advertisements leading to your Spotify, Bandcamp, Youtube or other priority links.