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independent artists

Bandcamp Holds Second Juneteenth Fundraiser Next Friday

By ELI JACE > Next Friday, June 18th, Bandcamp is set to lend a helping hand, as they often do. For their second annual Juneteenth fundraiser, when you purchase any music through the site, every cent will be donated to the NAACP Legal Defense Fund, which helps to promote racial justice through litigation, advocacy, and...

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New Music Friday – A Look At This Week’s New Independent Releases

Independent Music Promotions takes a look at the latest eclectic and exciting new music being released by indie and major artists. Dirty Chime – Fifty One Fifty (Single) (Electronic Pop) Dirty Chime is the brainchild of solo artist Thomas Clayton, writing lyrics from personal experiences that touch on sensitive subjects such as mental health, medicating/over-medicating...

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Erich Mrak photo taken by Smvrk

Toronto Pop Hip Hop Artist Erich Mrak Releases “Riptide” Single

We’re pleased to announce the latest single from Toronto-based Indie Pop/Hip Hop artist Erich Mrak. “Riptide” marks the 4th audio release of a 7 month campaign & is part of a 6 song EP which is being released as singles from January until July. Accompanying each single is an alternate rendition of each song performed “off...

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Why Aren’t Venues Answering My Emails?

“Why aren’t venues replying to my emails?” This is one of the most common questions I get from bands trying to get to the next level. This is a great question. After all – you did a bunch of research to find a venue that booked bands who sound like yours and is small enough...

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Release Strategy And Your Band

Bands ask PR people all the time – “What should my release strategy look like? How do I maximize my impact on the scene?” Well I have an answer for you – we are going to look at some of my favorite bands for inspiration. So often bands want to go for the idea of...

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Content Strategy And Storytelling

So something bands bring up to me all the time is ‘Why do I need to be creating content all the time?’ and then the logical follow up which is ‘We can always figure out what to post when we are on the road or in the studio, but what do we post the rest...

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What To Do When Your Band Gets A Good Review

So you got a good review in a tastemaker publication. Not only that but you have all your shit set up properly so that the reviewer could link to your Bandcamp and you could start to collect some sales from it. So what do you do in order to capitalize on this and take the...

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Building Awareness For Your Band With Social Media Ads And More

So I sat down with a friend today and we started talking about band promotion and social media ads. As you might guess this is something that happens to me a lot. A lot a lot. One thing we talked about that I feel very passionately about is the importance of placing engagement far above...

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Funnel Marketing And Your Live Show

Here’s a thought to consider – funnel marketing is largely viewed as the single most important marketing strategy in the modern era. No matter who you are or what you are trying to sell, having a marketing funnel is crucial for anyone seeing to not only better their position as a relevant seller but also...

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Content Marketing Monetization And Your Band

Something I get asked about a lot is how to use content marketing to make money. This is a big one and one that a lot of bands only really have a rough understanding of. It’s frustrating though because with a more thorough understanding of this bands would be more able to not just grow...

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Why You’re Not Being Introduced To Label Heads

There’s a reason your music industry friends aren’t exactly falling over themselves to introduce you to label people. It’s not because they hate your or because they think your band is bad. In fact they probably like you a lot and think your band is excellent. What I’m going to delve into here has some...

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Personalized Merch and your Indie Band

When bands ask me about fast ways to boost their income the number one answer that I have in nearly every scenario is ‘personalized merch’. How this looks can be different for everyone and I certainly think that you need to do some soul searching if you want to do it properly .But I thought...

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