Independent Music Promotions
Promotion & PR Services for Music with Depth
Something I get asked about a lot is how to use content marketing to make money. This is a big one and one that a lot of bands only really have a rough understanding of. It’s frustrating though because with a more thorough understanding of this bands would be more able to not just grow...
We’ve talked in the past on this blog about some of the biggest bands in the world and what they did in order to grow their market presence, and eventually become major names. We’ve looked at KISS and ABBA and what lessons we can pull from them. We’ve also looked at GWAR, the masters of...
There’s a reason your music industry friends aren’t exactly falling over themselves to introduce you to label people. It’s not because they hate your or because they think your band is bad. In fact they probably like you a lot and think your band is excellent. What I’m going to delve into here has some...
When bands ask me about fast ways to boost their income the number one answer that I have in nearly every scenario is ‘personalized merch’. How this looks can be different for everyone and I certainly think that you need to do some soul searching if you want to do it properly .But I thought...
here’s something that’s a little rough to hear but needs to be sad for bands panning out their future. As a general rule no one cares about EP’s. In fact EP’s, as a general rule sell only about a third as well as normal albums do. Furthermore, most labels will straight up to refuse to...
Something important to consider as you establish your brand in the music industry is the pure and simple fact that we are a visually oriented species. This is pretty much the sole reason Instagram is so popular. It cuts all the bullshit that the more advanced parts of our brain might be holding on to...
So I just watched my nations team, the French team, win the world cup, and it was glorious. It got me thinking quite a bit about teamwork though and I wanted to write about this a little in order to kind of tackle the impact that having a good team can have on your bands...
Cover art is a tricky thing. In some ways it is the most important aspect of an album because as much as we don’t want to admit it people DO judge albums by their cover so if the album has a shitty cover then people aren’t going to get it. If people don’t appreciate the...
So I’m working my way through Ray Dalio’s Principles right now and thus far it has been an enlightening read. The book actually recommended that I spend some time watching his truly excellent video called “How the Economic Machine Works”. You can go watch it right HERE, but it inspired me to write today about...
My background comes from music journalism. I did this for years before I ever made a buck off the industry or even made a buck from my writing. It gave me a unique look behind the scenes though, and it also taught me how bands should act around the people who are tastemakers and how...
So I’ve been reading this book, some would say it is one of the most important books of the last hundred years, it’s called Think and Grow Rich, it was written by Napoleon Hill and commissioned by Andrew Carnegie. Few books have had a bigger influence on business leaders over the last century, it’s often...
So, visuals. This is one of the big ones. This is one of the ones a lot of wannabe players don’t seem able to understand. We are going to break this down nice and simple for y’all though with the goal of pulling the pieces back together. The visual aesthetic should be the centerpiece of...
