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self-promotion

When it comes down to it there is an exttremely easy way to make your band look a lot more professional that doens’t cost you any money, will get you more fans, help grow the interaction with your old content and even make you a little money. And it’s free. Did I mention it should...

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What Indie Bands Don’t Understand About Niche Marketing

It might seem initially that creating a hyper targeted product is only going to limit the amount of fans you have access to, but the more time that I spend in the music industry the more I realize that this is in fact the only way to go. It was a weird realization to have...

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Why Databases Don’t Work – Understanding Cold Calling In The Music Industry

Databases pretty much never work – unless you pay…. and even then you gotta take what you can get. I mean on a surface level that makes sense. Like everything else in the freemium age, the good stuff is hidden behind a paywall and I think we are all to eager to ignore. However –...

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5 Reasons Why Even Talented Artists Fail

5 Reasons Why Even Talented Music Artists Fail

Excerpt: Your music may actually be on par with some of the top acts getting all the recognition, but there’s other reasons you may be failing that are just as important. Written by Omari MC (www.omarimc.com/artist-help) Sometimes the best way to learn what to do is to learn what not to do. Your music may...

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Creative Ways To Market Your Music At Summer Festivals

With festival season just around the corner, it’s the perfect chance to market your music and get your band heard. This does not in any way, shape or form mean that you should spam the inboxes of festival owners with delusional begging and ‘offering’ your band out for the main stage! Rather on a more practical level,...

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11 Reasons Why Your Music Self-Promotion Isn’t Working

Music self-promotion is a topic that has been explored extensively over the past 20 years. Some of the basic ground rules are the same that apply to any business or freelancer. Most people in the industry, however, bands included, don’t know a whole lot about it. Many prefer to hover around the topic of social...

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