Independent Music Promotions
Promotion & PR Services for Music with Depth
Twitter is, in my estimation, one of the most underrated tools in the world of social media. That’s because it’s a helluva lot more complicated than most of the other social media platforms out there and consequently fewer and fewer people use it. Yet the people who use Twitter correctly are some of the biggest...
Now there’s a lot to be said for long term planning for social media. Obviously your social media needs to all be coordinated with a release plan and if you don’t have a release plan you should know that you are only hurting yourself. I just wanted to take a moment to look at the...
Oof – this is a hard one and one that I think haunts a lot of people trying to get somewhere substantial in the music industry. It’s the sort of thing that a lot of bands end up being confused by and thus don’t even bother with at all. This is problematic because you kind...
This is a big one and one that a lot of bands hassle me about constantly. Many bands out there seem to think that they can just connect their Instagram, Facebook and Twitter accounts and call it a day, updating them all at once like they are some sort of robot god. This is assuredly...
This is one of those topics that no one wants to delve into because they can be so frustrating and also incomprehensible. A lot of the use of hashtags is, as discussed in the introductory note, just a way for people to see that you care, and we will definitely discuss that later. The struggle...
So it finally happened – Facebook set up a licensing deal with Universal Music and I’m sure that licensing deals with the other majors are soon to follow. They are going to finally get what they want , and if they really want have us all by the balls. This is going to make for...
Something that a lot of people have brought up to me recently has been my Facebook presence, hell, my social media presence n general. It’s extremely different from a lot of other peoples out there and not just because I have a weird super intense lifestyle. Rather it is because I direct my social media...
So here’s a big lesson you need to learn if you want to get anywhere in the industry it’s that paying for likes listens, followers or whatever is never going to get you anywhere. Or at least not if you’re buying them outright. Now I know that might be a weird thing to wrap your...
by MATT BACON > So one thing that I think a lot of bands struggle with, even if they don’t want to admit it is the all important band photo. Band photos are the sort of thing most of us think is pretty cut and dry, you get together in front of a camera and...
by MATT BACON > So an issue I’ve been running into lately and that I’ve had to talk to a lot of bands about is figuring out how to help bands avoid corniness in their social media posts. It’s a tricky thing to be sure. No one wants to be viewed as a try hard...
People don’t really want to hear about your band. They don’t want to hear about how great your practice was. They don’t want to hear about how hard it is to find a producer. They don’t want to have to be forced to look behind the curtain. There needs to be a certain mystique to...
